About Avista Resort

We are a family-owned and operated business specializing in resort management since 1989. Our operations span across the Grand Strand from Cherry Grove to Myrtle Beach. We have had the pleasure of seeing the Myrtle Beach and Grand Strand areas evolve and have actively participated in its growth over our years at the beach.

Our size and growth rate are a testament to our professional reputation. Over the last twenty-plus years, we have grown from managing 50 units to over 1,650 units today. Each unit may be as small as a hotel room or as large as a three-bedroom condominium. Customer service and satisfaction are key! As we take pride in our business, we have now become one of the leading hospitality service providers in Myrtle Beach with an in-season staff of 1,000 people.

Our first priority is you, the homeowner. Rental management is our full-time job and our most important goal is our owners’ satisfaction. Known for our friendly, personalized, and knowledgeable service, we give our vacation rental owners the peace of mind that our experienced staff is taking the best possible care of their investments. We are fortunate to have had great success and we look forward to including you in our family and sharing this success with you.


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